Posts

Marketing Evolution from Sales to AI and AIO

Marketing Evolution, from Sales to AI

Marketing has come a long way since its inception. The industry has evolved from simple sales tactics to complex strategies that involve understanding consumer psychology, creating engaging content, and leveraging digital channels. In this…
Ferruccio Lamborghini

Marketing according to Ferruccio Lamborghini. The importance of customer service (video interview)

The importance of customer service, which is fundamental for a successful company. Something that unfortunately many companies never learn. Video extracted from an interview with Ferruccio Elio Arturo Lamborghini (1916–1993), the Italian…
Periodic Table of Content Marketing free download

The periodic table of Content Marketing: free infographic download

YAPT! (=Yet Another Periodic Table!) After SEO and Google Analytics, it is time for Content Marketing. Recently periodic tables have become a very fashionable way to provide an (almost complete) overview of digital topics. Content is king…