{"id":54408,"date":"2026-09-26T18:46:27","date_gmt":"2026-09-26T17:46:27","guid":{"rendered":"https:\/\/staging.paolomargari.it\/speaking\/"},"modified":"2026-09-26T18:46:51","modified_gmt":"2026-09-26T17:46:51","slug":"speaking","status":"publish","type":"page","link":"https:\/\/paolomargari.it\/en\/speaking\/","title":{"rendered":"Speaking and teaching"},"content":{"rendered":"\n<p class=\"pm-lead wp-block-paragraph\">I give lectures, seminars and talks on digital communication, measurement and generative AI for universities, business schools, professional bodies and events. In English and Italian, and also in French.<\/p>\n\n\n\n<div class=\"wp-block-group pm-section is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Topics<\/h2>\n\n\n\n<ul class=\"wp-block-list pm-facts\">\n<li><strong>Digital communication for regulated organisations<\/strong>: publishing rules, approvals, reputation on social media.<\/li>\n\n\n\n<li><strong>Being found on Google and in AI assistants<\/strong>: SEO and GEO for organisations and professional-services firms.<\/li>\n\n\n\n<li><strong>Measuring communication<\/strong>: GA4, measurement plans, reports that help people decide.<\/li>\n\n\n\n<li><strong>Generative AI in marketing work<\/strong>: where it saves time and how to keep control over content.<\/li>\n\n\n\n<li><strong>LinkedIn for professionals<\/strong>: an authoritative profile within professional conduct rules.<\/li>\n\n\n\n<li><strong>Economic geography and marketing<\/strong>: places, markets and networks, the themes of the podcast <a href=\"https:\/\/paolomargari.it\/podcast\/\">Marketing Geographies<\/a>.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-group pm-section is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Formats<\/h2>\n\n\n\n<ul class=\"wp-block-list pm-facts\">\n<li>Lecture or seminar at universities and business schools.<\/li>\n\n\n\n<li>Hands-on workshop for communications and marketing teams.<\/li>\n\n\n\n<li>Training for professional bodies.<\/li>\n\n\n\n<li>Talk or panel at an event.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-group pm-section is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Booking a talk<\/h2>\n\n\n\n<p class=\"pm-measure wp-block-paragraph\">Write to me with the audience, date, format and language. For the event programme, my bio and photos are in the <a href=\"https:\/\/paolomargari.it\/media-kit\/\">media kit<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/paolomargari.it\/contatti\/\">Get in touch<\/a><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>I give lectures, seminars and talks on digital communication, measurement and generative AI for universities, business schools, professional bodies and events. In English and Italian, and also in French. Topics Formats Booking a talk Write to me with the audience, date, format and language. For the event programme, my bio and photos are in the [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":54589,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-54408","page","type-page","status-publish","has-post-thumbnail","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"_links":{"self":[{"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/pages\/54408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/comments?post=54408"}],"version-history":[{"count":2,"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/pages\/54408\/revisions"}],"predecessor-version":[{"id":54432,"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/pages\/54408\/revisions\/54432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/media\/54589"}],"wp:attachment":[{"href":"https:\/\/paolomargari.it\/en\/wp-json\/wp\/v2\/media?parent=54408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}